Privacy policy
This Privacy Policy describes how The Coloring Blankets™ (“we”, “our”, or “us”) collects, uses, and shares your personal information when you visit or make a purchase from our website.
Personal Information We Collect
When you visit our website, we automatically collect certain information about your device, including:
- Web browser type
- IP address
- Time zone
- Cookies installed on your device
- Pages or products viewed
- Referring websites or search terms
- Information about how you interact with our website
This information is referred to as Device Information.
We collect Device Information using technologies such as:
- Cookies – data files placed on your device that often include an anonymous unique identifier.
- Log Files – track actions occurring on the website and collect data such as IP address, browser type, internet service provider, referring/exit pages, and timestamps.
- Web Beacons, Tags, and Pixels – electronic files used to record browsing behavior and website interaction.
When you make a purchase or attempt to make a purchase, we collect certain information including:
- Full name
- Billing address
- Shipping address
- Payment information
- Email address
- Phone number
This is referred to as Order Information.
When we refer to Personal Information in this Privacy Policy, we mean both Device Information and Order Information.
How We Use Your Personal Information
We use your Order Information to:
- Process and fulfill your orders
- Arrange shipping and delivery
- Send order confirmations and invoices
- Communicate with you regarding your order
- Screen transactions for fraud or risk
- Provide customer support
- Send promotional communications where permitted
We use Device Information to:
- Improve and optimize our website experience
- Analyze customer browsing behavior
- Measure advertising and marketing performance
- Detect and prevent fraudulent activity
Sharing Your Personal Information
We may share your information with trusted third-party service providers to operate our business, including:
- Shopify (our e-commerce platform)
- Payment processors
- Shipping and fulfillment providers
- Analytics services such as Google Analytics
- Marketing and advertising platforms
We may also disclose information when required by law, legal process, or to protect our rights.
Behavioural Advertising
We may use your information to provide relevant advertising or marketing communications.
You may opt out through the following platforms:
- Facebook Ads Settings
- Google Ads Settings
- Digital Advertising Alliance Opt-Out Portal
Cookies
Our website uses cookies to improve functionality, personalize your experience, and analyze website traffic.
You can disable cookies through your browser settings, though some website features may not function properly.
Your Rights
Depending on your location, you may have the right to:
- Access personal data we hold about you
- Correct inaccurate information
- Request deletion of your personal data
- Restrict or object to certain processing
- Withdraw consent where applicable
To exercise any privacy rights, please contact us using the details below.
Data Retention
We retain your order information for our business records unless you request deletion, subject to legal or operational obligations.
International Data Transfers
Your information may be processed or stored outside your country, including the United States, where our service providers may operate.
Changes To This Policy
We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. Updated versions will be posted on this page.
Contact Us
If you have questions about this Privacy Policy or would like to exercise your privacy rights, please contact us:
Wand Taps
30 Churchill Pl
London E14 5RE
United Kingdom